Tracking Performance

Use your dashboard metrics to improve promotions and increase qualified conversions.

Core Metrics

• Clicks: total tracked visits from your referral links.
• Conversions: confirmed orders attributed to you.
• Conversion rate: conversions divided by clicks.
• Attributed revenue: order value credited to your traffic.
• Earnings by state: pending, approved, and paid.

How to Analyze Performance

1. Set a clear time range for review.
2. Compare by campaign, destination page, and channel.
3. Identify high-click and low-conversion placements.
4. Update messaging, creative, or link destination.

Useful Optimization Actions

• Use product-focused deep links for intent-driven traffic.
• Add UTM tags to distinguish social, email, and content channels.
• Reuse campaigns that produce consistent approved earnings.

When Numbers Drop Suddenly

• Check link integrity and destination page availability.
• Confirm active campaign and attribution eligibility.
• Verify no major store changes impacted landing flow.